Performance Nutrition for the Endurance Athlete

Low Fuel Warning! As an endurance athlete, you’ve either been there or you’re going to be there. Regardless of how much you’ve trained or how fit you are, nutrition is responsible for about 50% of your power output and performance. If you’re confident that a pre-race pasta dinner is going to power you to the finish line, you may be in for an unnecessarily long and grueling day.

Fuel Factor’s Owner and Registered Dietitian, Kim Mueller, is proud to present the latest nutritional research as part of her popular clinic ‘Performance Nutrition for the Endurance Athlete”. Get ready to learn the training and racing nutritional strategies that will have you performing at peak in 2010.

When: Wednesday, February 17, 6-7pm

Arrive early to check out the latest triathlon and cycling gear at B&L Bike & Sports (www.blbikes.com) as well as mingle with other athletes looking to take their health & performance to the peak. Infinit Nutrition (www.infinitnutrition.com) will be in the house providing samples and guidance on customization of a sports drink. A raffle for a ton of cool endurance-focused product will take place at the end of the clinic.

Where: B&L Bike and Sports

Sports Arena Location

3603 Camino Del Rio West

(619) 294-9300

RSVP: info@Fuel-Factor.com or call (858) 337-3612

Holiday Gift Guide- Top 25 gift ideas! (For you or the rider in your life- we have something for everyone!)



Mountain Bikers
Arc X
Niterider Pro 600 LED light system, $499
Shimano XTR Pedals, $179
Specialized Arc-X Glasses (with Adaptalite technology), $175
“ZINN & The Art of Mountain Bike Maintenance” book, $24.95
Specialized Rockhopper Mountain Bike, $610-950

Triathletes
Garmin Forerunner 310XT (perfect for swim, bike and run!), $350
Giro Advantage 2 Aero Helmet, $159
BG Pro Bike Fit, $150-$350
Zoot Compression Socks or Calf Sleeves, $60
Easton EC90 Aero Wheelset, $1,799

Road BikersMinewt
Blackburn Fluid Trackstand Indoor Trainer, $230

Niterider MiNewt Mini light, $99
Specialized S-Works Road shoe, $350
New Handlebar Tape, $15-20
Specialized Warmers- knee, arm, leg, toe, head!, $30-$40

Kids!
Specialized Pulse Youth biking gloves, $22
Specialized Speed Zone Sport Cyclometer, $25
Giro Flume or Rascal Helmet (great new colors and designs!), $40
Specialized Hotrock (sizes 12, 16, 20, 24), $160-$330
Water Bottle Cage, $8
warm up jacket

Just for WOMEN!
Specialized Warm-Up Jacket, $110
Deflect winter gloves, $37

ZOOT Cyclefit Knickers, $110
Specialized Fuzzy Winter Beanine, $25
Oakley Enduring Path Sunglasses, $175

CO2 cartridges, socks, inner tubes and nutrition products make great stocking stuffers!

Still can’t decide?  We sell Gift Certificates in any amount!

Our 2009 Demo/Rental fleet of Road and Mountain bikes are now for sale!

A full manufacturer’s warranty and all the other benefits of buying a new bike from B+L comes with buying one of our demo bikes.

Here is a list of what is available:
Road Bikes: Sale $2,288/MSRP $3,700
09 Ruby Expert:  44, 48, 51
09 Tarmac Expert: 54, 56, 58
09 Roubaix Expert: 54, 56, 58

Mountain Bikes:
08 Safire Expert: S, M
Sale $2,288/MSRP $3,700

09 Safire Elite: S, M
Sale $1,941/MSRP $3,100

09 FSR XC Pro: M, L
Sale $1,387/MSRP$2,200

08 SJ FSR Expert: M
Sale $1,950/MSRP $3,700

06 SJ FSR Expert: L
Sale $900

09 Enduro SL Expert: M, L
Sale $2,640/MSRP $4,400

Specialized “Test The Best” tour coming to San Diego

Test the best 09!

Test the best 09!

The Test the Best Demo Tour is traveling the U.S all year long. The tour bus is rolling into Penasquitos Canyon brought to you by B&L Bike and Sport. The Test the Best program comes to your neighborhood to give you a chance to test ride a wide array of mountain bikes, road bikes, and equipment. You provide the desire to ride and we’ll provide everything else. Our highly educated Demo Team will be there to answer any questions and better inform you about the Specialized product line.

Demo presented by B&L Bike and Sport at Penasquitos Canyon
Penasquitos Canyon, CA
November 20, 2009
10am -3pm


Location:
Penasquitos Canyon, 4883 Sorrento Valley Blvd, San Diego, CA

Two Nights with Rory Sutherland!

Rory Sutherland

Come meet Rory Sutherland of the Ouch Professional Cycling Team and hear “behind the scenes” stories about riding for a Pro team, a 2009 season re-cap, plans for 2010, nutrition/training tips and more inside scoop.

Also attending will be Ed Nasjleti of SRAM who will be available to answer all your questions about the company,

and will also be talking about the upcoming offerings for ‘10 (Thursday night only).


This promises to be two fun interactive nights

with the 2x NRC Individual Champion.
Bring your Questions!

Thursday Sept 3rd


6:00-7:30pm B&L Solana Beach

Kids and new racer focus



and

Friday Sept 4th


7:00-8:30pm B&L Sports Arena

Come hear Bob Babbitt host a conversation with Rory on racing in the US this year

Light refreshments will be provided

Summer Blowout Sale!

b_l_sale200942

Visit B & L Bike and Sport at our Solana Beach or Rosecrans locations this Friday through Sunday for great bikes at great pirces.  We have a huge selection of Specialized bikes and all your favorite accessories.

Come on in and talk to our qualified staff about getting on your dream bike this weekend.
Join us for:
Specialized S-Works at great end of season prices
Huge selection of shoes, apparel and wheels
Up to 30% off many of our 2009 bikes
Tubes – buy 3 get one free

Stay and WIN! We have a huge cycling trivia contest going on all day long Friday, Saturday and Sunday

Do you know… Who won the Young Rider White Jersey at the 2009 Tour de France?
Which team doubled up in the Tour of Flanders and Paris Roubaix two years in a row?

Come on in for our TRIVIA -> GIVIA contest and test your knowledge for great prizes.

Come celebrate with the Challenged Athlete Foundation at B&L Solana Beach this Wednesday, August 19th

The Challenged Athletes Foundation has so many amazing supporters out there. These supporters help us touch thousands of people every day with our mission, so we are throwing a Thank You party at B&L Bike and Sport in Solana Beach!

In appreciation of all you do for CAF, we would like to invite you to a social event at B&L Bike & Sports in Solana Beach. Come enjoy hors d’oeuvres, door prizes and motivational talks by challenged athletes. We will have information on how to get involved with Challenged Athlete Foundation along with registration forms. Come by this Wednesday to support a great cause, meet with good people and have fun!

When: August 19, 2009 6:00pm-8:00pm

Where: B&L Bike and Sports, 211 N. HWY 101, Solana Beach, CA. 92075

Who: CAF supporters, friends of CAF, athletes…anyone who wants to learn more about the foundation!

Professional triathlete Luke Bell will have a short presentation and be available to answer questions.

BONUS: All attendees will be presented with a 25% off coupon, good for one item purchased the night of the event; compliments of B&L Bike and Sport. (Excludes 2010 bikes)

Sale Extended!

bl_sale_banner

Why we do this.

alpesmall

Celo Pcific’s Ben Jones is based for 6 months in Cambridge, England.  

This weekend he took his ‘09 Tarmac Pro SL2 to the top of Alpe d’Huez and sent us this.

Then, a few days later, this…

 

Look!  I'm in Europe!  Alpe d'Huez!

Look! I'm in Europe! Alpe d'Huez!

Don’t look at this yet - you aren’t allowed.

7007-92_l

2009 B+L Tri Team

litteam

Team directors managed to get most of the ‘09 team together Friday for a photo and Pizza Port Team Building.  Carbo Camp.  We also managed to get Lit to come down and run the camera.  Look for the team announcement and photo soon…